JW Marriott Miami SurfHouse
Surf House
Located inside of Tidal Cove at JW Marriott Miami Turnberry Resort & Spa, Surf House Bar & Grill invites guests to take a break and enjoy exceptional, casual cuisine with a coastal twist. Inspired by beach culture and a bounty of local produce, Surf House serves approachable classics with a coastal influence for the whole family. Expect the freshest tacos, bowls, and grass fed burgers alongside tropical cocktails, and ice-cold, craft and local beers. Surf House brings the dining and drinking energy and laid back soul of a coastal getaway to Tidal Cove.
COASTAL HABITAT
The inspiration for Surf House's logo came from the building’s shape, and it’s concept as a modern surf-shack. The square cut in half is indicative of a minimal house, 4 walls and multi-leveled. The branding followed suit with architectural lines and a structured grid-format. The color palette symbolized that of sea-foam green, deep blue waves, natural sand, and a pop of sun.